Salinas, California Where Farming
Meets The Future

The Epicenter of AgTech

Salinas, California — also known as the “Salad Bowl of the World” — is quickly transforming into a global hub for agriculture technology.

From drones in the fields to robots packing lettuce, farms are getting smarter – and Salinas is ripe with opportunity for innovation and investment in agtech.

Why Salinas, CA?

Where Agriculture & Innovation Collide

Salinas is the nation’s fresh food capital located in the backyard of Silicon Valley.

Feeding the World with Smarter Farms

Salinas companies are using technology to solve the world’s most critical challenges in food production and sustainability.

Fertile Ground for Startups

Our local innovation center, incubator and accelerator programs are dedicated specifically to agtech companies.

From Pickers to Programmers

Salinas is dedicated to educating our workforce and cultivating the high-tech, high-skilled farmers of the future.

Facts & Stats

News Feed

Young Farmers Find Opportunities in Salinas

A surprising trend is emerging in one of America’s oldest industries: there is a growing number of millennials who are leaving their corporate jobs to become farmers. For only the second time in the last century, the number of farmers under 35 years old is increasing, according to the U.S. Department of Agriculture’s latest Census...

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Salinas to Host Fourth-Annual Forbes AgTech Summit

The Forbes AgTech Summit will return to Salinas for its fourth year on June 26-28, 2018. This annual event brings together 600+ industry experts and entrepreneurs from across the globe who are tackling some of today’s biggest agricultural challenges through innovation and technology.  

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THRIVE Innovation Showcase and Seed Camp Reception

The 10 startups that comprise THRIVE’s 2018 accelerator cohort will be showcased next Wednesday, April 18 from 5:30 – 7:30 pm at the Old Salinas Firehouse. In addition to these startups, THRIVE alumni and corporate partners will be available for networking.    

Register Here